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THE COLLABORATIVE ENTERPRISE HB/DJ By Andrew Campbell and Michael Gooldskip NEW
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THE COLLABORATIVE ENTERPRISE HB/DJ By Andrew Campbell and Michael Gooldskip NEW
THE COLLABORATIVE ENTERPRISE HB/DJ By Andrew Campbell and Michael Gooldskip NEW

THE COLLABORATIVE ENTERPRISE HB/DJ By Andrew Campbell and Michael Gooldskip NEW

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Retail Price:27.50


BOOK DESCRIPTION:

Drawing from the experiences of successful synergy initiatives at companies such as 3M, ABB, Canon, Mars, Shell, and Unilever - as well as failures in a wide variety of industries - the authors offer a comprehensive and highly practical approach to distinguishing hype from reality, and demonstrate how executives and managers throughout the organization can realize the true potential of intra-company collaboration.

By understanding the dynamics of corporate synergies, executives and managers can learn to overcome their biases, create lasting linkages across the firm, and truly make the whole larger than the sum of the parts.

ISBN: 0738200891
Format: Hardcover, 240pp
Pub. Date: April 1999
Publisher: Perseus Publishing

USPS Media Mail 3.40
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